MPL launches 360 degree campaign ahead of Great Indian Gaming League

Mobile Premier League (MPL), a mobile esports and skill gaming platform, has announced a 360-degree campaign ahead of the start of the Great Indian Gaming League (GIGL), which will begin on March 24, 2022. It it is the largest multisport in the country. online mobile gambling tournament worth a total of Rs 2000 crore.

As part of this campaign, MPL will release a series of films on mediums such as television and digital, as well as print advertisements, in different cities across the country. The films feature a human brain as the protagonist, with the central idea that anyone with a brain or “Akal” (intellect) can create a fantastic team on MPL and win big with their knowledge of cricket.

GIGL will see 7 million players across different categories of digital skill games such as fantasy cricket, casual games and esports, recording over 150 lakh hours of play during the two-month tournament period that is coming to an end. on May 29, 2022. GIGL will also be showcasing new and exciting formats that will allow for team play.

GIGL is expected to see 3.5 million winners across multiple games. MPL, which has 70 games in a wide variety of categories, could potentially create thousands of winners between Rs 1 lakh and 1 crore in prize money during this league.

Commenting on the launch, Namratha Swamy, Country Head – India, Mobile Premier League (MPL), said: “As the largest multi-game mobile gaming tournament, GIGL will provide access to mobile esports to a large and diverse group of players across the country in line with our vision to democratize esports. We are confident that the tournament will see the participation of millions of players from across the country. Our league is poised to create the highest number of winners for the first time in a mobile gaming tournament in India. We also hope that this tournament will encourage many beginner players to participate in esports competitions.

MPL uses best-in-class tools that enable a seamless native esports experience for all users. Sophisticated ML models help the platform identify user skill level and match similar skill users for competition, providing a fair chance to win the game. Fraud checks and data encryption also ensure that every game is played with fairness as the top priority.

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